TMNT – A social takeover

Nickelodeon wanted us to provide strategic direction on what they should be doing on all social platforms for all TMNT properties, including the TV show, merchandise, events, and the last movie.

From creative strategy and production to execution and posting, I contributed and oversaw the team as we created tons of GIFs, videos, pins, images, and articles. Outside of social, we even covered events like Comic Con, the Out of The Shadows movie premiere, and a TMNT-sponsored NASCAR race.

Results in four months: